Privacy Policy

This Privacy Policy was last updated on 19 May 2018.

Lead The Walk Limited is registered in England and Wales under Company No 08899253 whose registered office is at 25 Connaught Works, 251 Old Ford Road, London, E3 5PS.

Lead The Walk uses this Website not only to inform you about the Company but also to collect and process your personal data.

Lead The Walk respects your privacy and understands the importance of protecting your personally identifiable information. This Privacy Policy identifies and describes the types of personally identifiable information we collect from you when you visit this Website, how we use this information, when we share this information with third parties, and how we protect this information.

We reserve the right to modify, alter, or otherwise update this policy at any time, and we encourage you to check back occasionally so that you are always aware of the most current policies and practices that Lead The Walk has in place to protect your personally identifiable information. Please contact if you have any questions about our Privacy Policy.

What information does Lead The Walk collect about you?

We collect personally identifiable information from you, which includes your title, name, email address, postal address, telephone number and country of residence when you order items through our Website; save your information with us online; sign up to receive promotional materials via mail or email; or participate in a competition, promotion or survey. Some of the personally identifiable information we collect from you, including your name, postal address, telephone number, email address is required in order to process your online purchases, respond to your requests, and contact you about your online purchases, if necessary. All payment information you submit is collected and used by our payment processors in accordance with their privacy policies. We do not store your payment details apart from the payment type used, the Paypal email address if using Paypal and for card payments, the last four digits of the credit/debit card for security purposes.

We also collect non-personally identifiable information when you interact with our Website and respond to our electronic communications and advertisements, which enables us to enhance your shopping experience by tailoring information to fit your personal preferences. Examples of non-personally identifiable information that we collect includes the date and time of your visit, your originating IP address, and your actions on our Website

How does Lead The Walk use Cookies?

A cookie is a small amount of data sent from our server and stored on your computer's hard drive.

Some of the cookies we use are essential for parts of this Website to operate and are already set. These are strictly necessary for the sale of products requested by you and without them this Website cannot operate as intended.

We also use cookies to compile anonymous, aggregated statistics that allow us to understand how users use our Website and to help us improve the structure of our Website (we cannot identify you personally in this way). We use cookies to allow us to understand who has seen which pages on the website, to determine how frequently particular pages are visited, to determine the most popular areas of this Website and generally in order to monitor usage of this Website.

We may also use cookies to allow you to carry information across pages of our Website and avoid having to re-enter information.

Most internet browsers are automatically set up to accept cookies, but you can set your browser to refuse a cookie or ask your browser to show you where a cookie has been set up. Certain services are only activated by the presence of a cookie and, if you choose to refuse cookies, particular features of this Website may not be available to you.

Which cookies does Lead The Walk collect?

The table below lists the cookies we collect and what information they store.

COOKIE name COOKIE Description
CART The association with your shopping bag.
CATEGORY_INFO Stores the category information on the web page, that allows us to display pages quickly.
CUSTOMER An encrypted version of your customer id with the Website.
CUSTOMER_AUTH An indicator if you are currently logged into your account.
CUSTOMER_INFO An encrypted version of the customer group you belong to.
CUSTOMER_SEGMENT_IDS Stores the Customer Segment ID
EXTERNAL_NO_CACHE A flag which indicates whether caching is disabled or not.
FRONTEND You sesssion ID on our server.
GUEST-VIEW Allows a guest to edit their order.
LAST_CATEGORY The last category you visited.
LAST_PRODUCT The most recent product you viewed.
NEWMESSAGE Indicates whether a new message has been received.
NO_CACHE Indicates whether it is allowed to use cache.
PERSISTENT_SHOPPING_CART A link to information about your shopping bag and viewing history if you have asked the website.
USER_ALLOWED_SAVE_COOKIE Indicates whether a customer allowed to us to use cookies.
VIEWED_PRODUCT_IDS The products that you have recently viewed.

How does Lead The Walk use your information?

We use information you provide to us for a variety of purposes, including but not limited to, processing purchases, refunds, and other transactions; to contact you about your order; to respond to your customer care inquiries; to contact you about new products, services, special events and promotions, unless you have elected otherwise in accordance with the “How can you access or change your information?” section of this Privacy Policy; to help us learn about your shopping preferences; to help us improve our Website, products and services, to keep your account secure; and to enhance your shopping experience.

Does Lead The Walk share your information with others?

Except as described in this Privacy Policy, we do not sell, share or distribute your personally identifiable information to third parties.

Lead The Walk may combine the information directly provided by you with the information about you collected online.

We share personally identifiable and non-personally identifiable information about you with unaffiliated third parties that collect, manage, analyse or maintain data on our behalf, including Website hosting service providers, payment processors, freight forwarders, carriers, companies that conduct or manage our marketing and promotional campaigns, and other third parties that perform services on our behalf (e.g., sending promotions and other communications and conducting contests and surveys). When we share your data with third parties that support our Website, we require that they use your information only for the purposes we’ve authorised, and that they protect your personal information at least to the same standards we do.

We may also share your information with third parties when we believe such disclosure is required to (i) comply with laws, regulations and/or government policies; (ii) comply with court orders, legal processes, or government enforcement actions; (iii) establish or exercise our legal rights, protect our rights and interests, or defend against legal claims; or (iv) detect, investigate, prevent, or take action with respect to illegal activities, suspected fraud or misconduct, securities or technical issues, situations involving potential threats to the physical safety of any person, or violations of our Terms and Conditions or Privacy Policy.

In the event that we, or any of our affiliates are involved in a business transaction such as a merger, an acquisition, or any form of sale of all or a portion of our stock or assets, we may transfer your personally identifiable information to the buyer.

How can you access or change your information?

You may access, review and edit the personally identifiable information that you provide to us online. To edit this information, simply sign in to your account on the Lead The Walk Website using your email address and password, and click ‘My Account’.

You can also ask us to update your personally identifiable information or communication preferences by contacting us using the information provided in the “Contact Us” section our Website. Please note that any request to update your information may take up to 10 business days to process and that you may continue to receive communications from Lead The Walk using the previously provided information until your request becomes effective. On request, we will give you a copy of all the personal information about you that we hold.

How does Lead The Walk protect your information?

We strive to provide you with a safe, secure shopping experience. To achieve this goal, we have in place certain physical, electronic, contractual, and managerial safeguards to protect the security and privacy of your personally identifiable information. Since the security of any data transmission over the internet cannot be unconditionally guaranteed, any information that you transmit to us is at your own risk.

Orders placed online are processed through a third party vendor that uses Secure Socket Layer (“SSL”) technology to protect your personally identifiable information. SSL encrypts your order information, including your name, address, and payment card number before it is transmitted online.

We also protect your personally identifiable information by requiring you to provide a valid email address and a personal password when you create an account using the Lead The Walk Website. To protect your personally identifiable information, we strongly encourage you to maintain the secrecy of the password to your Lead The Walk account.

Does Lead The Walk collection information from children under 13?

The Lead The Walk Website is intended for general audiences and is not targeted to or intended for use by children. We do not intentionally collect personally identifiable information from children under the age of thirteen. If we become aware that a child under the age of thirteen has submitted personally identifiable information through the Lead The Walk Website without prior verifiable parental consent, we will remove such information from our files.

Links to Third Party Websites

While using this Website, you may be linked or directed to other websites hosted by third parties. We do not control, and are not responsible for, the privacy practices and policies of such third parties or the content of these third party websites. This Privacy Policy does not describe the information collection and disclosure practices of such third parties. We encourage you to review the privacy policies and statements of such third parties.

Equality Act 2010

The Website was created and is maintained with accessibility in mind.